Category: News

Kirkus Reviews article on the 7 Deadly Sins

Kirkus Reviews article on the 7 Deadly Sins

“An engaging, practical guide to the psychological dynamics of electoral politics.” More positive feedback for The Candidate’s 7 Deadly Sins by the Kirkus Indie Reviews team. Recommended both for political candidates and leaders in general, The Candidate’s 7 Deadly Sins is an insightful peek behind the subconscious things candidates can do to win or lose […]

Interview w/ Zach Obront of Business2Community

Interview w/ Zach Obront of Business2Community

I sat down with Zach Obront from Business2Community.com a few days ago and we talked about the inspiration, the main takeaways and the overall message of The Candidate’s 7 Deadly Sins. From Mitt Romney’s Election HQ in 2012 to the current landscape of political storytelling, we discuss the hidden side of campaigning and creating authenticity […]